NuCalm Works its Magic Again!
The 2017 Consumer Electronics Show in Las Vegas is the largest trade show in the world. It occupied 2.5 million square feet of exhibition space at several Las Vegas venues and attracted over 180,000 people from around the world. It was an amazing event, where we showcased an amazing technology with an amazing team.
The show opened on Thursday at 10:00 am and 20 minutes later we had every one of the 17 NuCalm stations occupied with exhausted, jet-lagged, and hungover people. For the next 3 days of the show – through the closing on Sunday afternoon, we had a non-stop queue of 25-55 minutes.
Overall, we shared the experience of NuCalm with 1,043 people in 4 days! With 17 stations and sessions of only 25 minutes each, allowing a couple of minutes of setup time, that equates to over 520 hours of Calm. But that’s not even the most amazing part. The most remarkable thing was that the crowds didn’t come from media coverage but from word of mouth and the fact that we had a non-stop queue while other booths around us sat empty.
Out of the 4,230 exhibitors, NuCalm was recognized Best of CES by the UK’s Daily Express and was awarded Best in Class (for Medical Technology).